Customer and lead systems
Leads arrive while you are working, and the ones you answer last are the ones you lose.
- AI receptionist
- Instant lead follow-up
- Custom CRM
- +2 more
AI systems & automation
The work stays human. Everything around it runs on a system.
We map the parts of your business that run on memory, email and guesswork, then build the system that carries them. You do the work. The system handles the rest.
- Manufacturing
- Restoration
- Professional services
- Med spas
AE / Handoff
- EnquiryYouForm, call or text
- ReplyYouA prompt first response
- BookedYouOnly slots you can work
- The WorkYouThe part you are paid for
- InvoiceYouThe day it finishes
- Follow-upNobodyBefore they go elsewhere
The work around the work
Every handoff needs your attention. Even the ones that should take care of themselves.
Illustrative service workflow · Built around your rules
Real systems. Real businesses.
More than a website.
A working operation.
People, jobs and production on one schedule. A working manufacturing prototype built to test what happens when the plan changes.
See the work
What we build
Build around the work that matters.
Customer workflows, internal operations and custom software. We connect the tools you use and build the parts your business is missing.
AI and automation
Somebody on your team spends hours retyping things a computer already knows.
- Quote and estimate automation
- Document intelligence
- Workflow automation
- +2 more
Custom software
The tool you pay for gets the one part that matters to your business wrong.
- Production and job scheduling
- Internal operations tools
- Client-facing status pages
- +2 more
Growth infrastructure
You spend on marketing and cannot say which of it produced a customer.
- Websites built to convert
- Local SEO
- Content and sales pipelines
- +1 more
Where it pays off
Industries where a system is worth more than it costs.
- Accounting and bookkeepingRetyping what a machine can read
- Restoration and remediationThe 2am call nobody answered
- Construction and remodelingChange orders agreed by text
- Home service tradesQuotes written twice, sent late
- Manufacturing and fabricationReplanning the board by hand
- Med spas, salons and appointment businessesCalling back after they booked elsewhere
- Property managementChasing a request across three inboxes
- Recruiting and professional servicesThe follow-up nobody made
Proof
The system behind the business.
Review build · Human-approved messages
Curl Collective
The useful details of an appointment can disappear into notes: what the client liked, which products were used, and what they need to do next.
Read the build
Live · Booking & customer operations
Cloud 9
Enquiries, availability and follow-ups lived in separate places. Keeping the work moving depended on the operator remembering the next step.
Read the build
Who builds it
Your business is personal. So is the build.
I’m Pierce. I build the systems, write the code and work directly with you. We start with how your business actually runs, then build around the rules that matter. You see it working, you own it outright, and you know who to call.
Pierce TrippFounder, AE Automation
How it goes
From the first conversation to a working system.
- 01
Find the opportunity
Thirty minutes on the phone, then a morning watching one real job go through your business.
- 02
Design the system
What gets built, what it connects to, when it lands, and what it costs. In writing, before anything is built.
- 03
Build and integrate
Built around your rules and wired into the tools you already pay for. You see it working on your own data.
- 04
Launch and improve
The code and the accounts go in your name, and it gets watched and extended once it is carrying real work.
30minutes
A first call to map the problem.
1person
From the first call to handover.
100%yours
Code, data and accounts in your name.
0AE licence fees
Hosting and third-party usage are separate.